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Editorials

July 24, 2011

Operation Rainfall: Why Nintendo Should Support the Developers Wii

by Pedro Hernandez - 4:45 pm PDT
Total comments: 10

Pedro looks back at the importance of the development houses in charge of these highly wanted games.

At last year's E3, when the 3DS was revealed for the first time, Nintendo presented the audience a video featuring all of the most prolific and important developers, all singing the praises of the 3DS’s technology. This year, Nintendo did the same thing with the Wii U. The message is clear: Nintendo... Read more...

July 17, 2011

Playing with Power: Harnessing the Nintendo Community

by Jon Lindemann - 3:09 pm PDT
Total comments: 72

Jon gives us five ways that Nintendo can improve its online relationship with its fans.

Regardless of the North American fate of Xenoblade, Pandora's Tower, and The Last Story, the furor surrounding Operation Rainfall has exposed what is perhaps Nintendo's greatest weakness: its lack of meaningful online interaction and communication with its consumers.  In this era of social media,... Read more...

July 4, 2011

Nintendo's Tipping Point? WiiWiiU

by Jon Lindemann - 12:17 pm PDT
Total comments: 62

Jon wonders if Operation Rainfall could mark a turn in Nintendo's fortunes.

Malcolm Gladwell's The Tipping Point is a book that I've had sitting around for a while, and recently I've decided to finish it off (yes, even my Kindle has a backlog). It attempts to answer the question of what contributes to certain products or behaviors going "viral", and breaks down the elements... Read more...

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