IBM TO KEYNOTE GAME TECHNOLOGY ASSOCIATION MEETING ON OCTOBER 26, 2005,

DISCUSS NEW PROCESSORS

Austin, Texas - September 12, 2005 - The Game Technology Association (GTA),

a peer networking group specifically serving companies involved in producing

hardware, software and network enabling technologies for video game

development on all platforms and devices, announced today that IBM Senior

Executive Architect for Games George Dolbier will keynote the fall Game

Technology Association meeting on October 26, 2005 in Austin, Texas. Mr.

Dolbier will discuss details of the IBM Processors that will power next

generation game platforms, and how the new processors and consoles will

drive new and unique infrastructure considerations for connected console and

online games.

The GTA meeting takes place Oct. 26th, the day before the Austin Game

Conference, from 11 AM to 5 PM, and is open to qualified company

participants; membership is not required to attend. Details and registration

information is available on the GTA web site: http://www.GameTechnologyAssociation.com. The meeting is sponsored by IBM

Games and InterActive Entertainment in conjunction with Online Game

Services, Inc. (OGSI).

GTA meetings offer a casual, peer-to-peer forum where technology leaders can

meet, exchange ideas and conduct business in a relaxed atmosphere. This is a

unique forum unto the industry, game developers and publishers will not be

in attendance. GTA serves the needs of companies involved in producing

software and hardware technologies for the creation of interactive

entertainment for video game consoles, handheld and mobile devices, personal

computers, consumer electronics and the Internet. Qualified participants

include game development application and tools providers, middleware and

development software companies, game console and platform companies, art,

animation and audio tools companies, video, audio and graphic chip and card

companies and peripherals companies.

The GTA meeting will kick-off with the keynote from IBM highlighting the

unique capabilities of this next generation of processors, the

infrastructure requirements, and new programming models as well as the broad

applicability across the games industry, followed by lunch and a series of

industry discussions.

"The underlying architecture of these next generation processors, give them

broad application to many industries and purposes. We are delighted that

Games is the first industry to truly embrace the new technology, not only

will this bring game play and experience to a new level but will also

continue to draw the attention of other industries to our emerging

industry," said David Laux, Global Executive for Games and Interactive

Entertainment IBM. "We are excited to be involved with the GTA and the

attending companies that are perfectly positioned to take advantage of this

new era in entertainment, communications and collaboration."

"The platforms available for interactive entertainment continue to increase

in number, power and complexity," said Christopher V. Sherman, Game

Technology Association and Game Initiative executive director. "Having the

opportunity to hear IBM discuss their plans for the Cell Processor will

provide a distinct competitive advantage for all companies creating

hardware, software and networking technology for video game development."