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Apes Compete in the Los Angeles Marathon

by Steven Rodriguez - March 8, 2005, 10:18 pm EST
Total comments: 12 Source: Nintendo

Nintendo dispatched fifty apes into LA to help promote DK Jungle Beat. Photos inside.

The Los Angeles Marathon is held every March, and tens of thousands of people test their stamina against the 26.2 mile course through the city. Fifty of these contestants weren't exactly they kind you'd see competing in a distance race, though.

Nintendo thought it would be a good idea to drum up some publicity for the upcoming Donkey Kong Jungle Beat by having apes run amongst the humans. With bongo drums in tow, they braved the furry suits and high temperatures to spread whatever it is that apes spread throughout Los Angeles.

Here are some photos from the event, courtesy of Nintendo. DK Jungle Beat will ship out to stores next Monday, March 14.

LA Marathon DK Jungle Beat - Smile for the camera

LA Marathon DK Jungle Beat - Running to the beat

LA Marathon DK Jungle Beat - Run for your life!

LA Marathon DK Jungle Beat - Damn dirty apes

Donkey Kong Beats His Way to Retail

Donkey Kong Jungle Beat is hitting stores across America.

Take Your Game to the Next Level with Donkey Kong Jungle Beat

Control the Action in Nintendo's New Video Game with a Set of Bongos

REDMOND, Wash.--March 14, 2005--That tap-tap-tapping you hear is the sound of the most innovative video game control system to come along in years. Get physical with Donkey Kong(R) Jungle Beat(TM), made exclusively for Nintendo GameCube(TM), by using a pair of bongos to control the game action. Mastering the game requires good timing, bongo abilities and a love of bananas.

"You can work up a sweat while rapping, tapping and clapping your way to high scores," says George Harrison, Nintendo of America's senior vice president of marketing and corporate communications. "When it comes to new ways to have fun with video games, Donkey Kong Jungle Beat more than fits the bill."

This single-player game requires players to time their movements just right, because on-screen characters react to the beats tapped on the bongos. Tap the right drum and Donkey Kong(R) runs to the right. Tap both drums at once and he'll jump. Clap and the built-in microphone will cause him to emit a destructive sound wave. Run, jump, swim, battle or swing on vines -- whatever you do, the control is at your fingertips. The beat of the bongos is everything.

Donkey Kong seeks to gather as many bananas as possible while exploring vast jungle kingdoms and battling a variety of enemies like warthogs and giant birds. He'll visit volcanic peaks and snowy mountains while hitching rides with a variety of swimming and flying friends. At the end of each stage, players earn a bronze, silver, gold or platinum crest, depending on how many bananas they have collected. The more crests they collect, the more levels open up.

Fans can visit www.donkeykong.com for more information. Donkey Kong Jungle Beat, Rated E10+ for Everyone 10 and Older, is available now and is available packaged with or without a DK Bongos controller.

Talkback

thepogaMarch 08, 2005

Now that's cool. Too bad most people don't know what they were doing.

CaillanMarch 08, 2005

Those ape suits get really hot, even if you're not doing much at all. They also get pretty smelly. Those guys are going to have a rough time in there.

KDR_11kMarch 08, 2005

Death toll?

NinGurl69 *hugglesMarch 08, 2005

Don't worry, they're REAL apes.

couchmonkeyMarch 09, 2005

It's one of Nintendo's funnier marketing ideas, but yeah, it must have been hot in those suits.

Mister_ChiefMarch 09, 2005

omg! You guys think those are realy apes? They're in costumes! Nintendo isn't that dumb. "Lets release tons of wild apes on athletic people! We must kill the fit so the obese will play video games!!! Die, health, die!"

Oh yeah...and the Revolution is gonna make the Xbox 2 and Playstation 3 run back home crying. Stick that in your pipe and choke on it.

Mister_ChiefMarch 09, 2005

Yeah it is hot in the suits. We have one just like that that we wear during Halloween. I wore it when I was ten and when I came home 2 hours later I was dripping with sweat...honestly. Not to mention all the snot in the ape nostril lol (it was cold).

Oh yeah and dont flame me for saying to choke on it. I just really think the Revolution is gonna be huge because Nintendo doesn't act this confident unless they've got a winner up their sleeves. Even Reggie is proud of it. Man, I wanna work at Nintendo so I can know what the concept is!!! I must know!!! As Stewie would say, damn you all!

BloodworthDaniel Bloodworth, Staff AlumnusMarch 09, 2005

Quote

dont flame me for saying to choke on it.


Don't post flame bait and expect not to get flamed (or banned).

KDR_11kMarch 09, 2005

Mister_Chief, report to Maintenance Facility 5-C ASAP for immediate repairs concerning sarcasm detector.

thepogaMarch 09, 2005

Quote

Originally posted by: Mister_Chief
omg! You guys think those are realy apes? They're in costumes! Nintendo isn't that dumb. "Lets release tons of wild apes on athletic people! We must kill the fit so the obese will play video games!!! Die, health, die!"


yeah, I bet you know what sarcasm is.

Bill AurionMarch 09, 2005

Oh, then it's not as exciting now that I know they aren't REAL gorillas...

kirby_killer_dededeMarch 09, 2005

Quote

Originally posted by: Mister_Chief
omg! You guys think those are realy apes? They're in costumes! Nintendo isn't that dumb. "Lets release tons of wild apes on athletic people! We must kill the fit so the obese will play video games!!! Die, health, die!"


STOP THE LYING STOP IT STOP IT YOU'RE LYING YOU'RE LYING STOP THE LIES WHY DO YOU LIIIIIIIE!?

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