MAJESCO'S AWARD-WINNING 'COOKING MAMA'

NOW AVAILABLE FOR NINTENDO DS(tm)

Have Fun While Learning How to Cook

EDISON, NJ, September 12, 2006 - Hungry gamers everywhere are now

satiated as Majesco Entertainment Company (NASDAQ: COOL), an innovative

provider of digital entertainment products and content, ships Cooking

Mama for the Nintendo DS(tm). Developed by Taito and rated 'E' for

Everyone, Majesco's new Cooking Mama video game is now available at

retailers nationwide for a suggested retail price of $19.99.

Already acclaimed by video game pundits, Cooking Mama has received

several industry honors including "Most Innovative DS Design of E3

2006," from leading video game website IGN; and GameDaily's "Nod Award"

which called Cooking Mama "a fun DS game that uses the stylus to near

perfection." In addition, Nintendo will be featuring a Cooking Mama

playable demo this November in approximately 10,000 retail kiosks at

GameStop, EB Games, Target, Game Crazy, Fry's, Best Buy, Toys 'R Us,

Circuit City and Wal-Mart.

"With its innovative gameplay and universal theme, Cooking Mama will

appeal to gamers and non-gamers of any age or gender," said Ken Gold,

vice president of Marketing, Majesco Entertainment. "We believe this

unique concept coupled with an attractive $19.99 price point is a recipe

for success."

In Majesco's Cooking Mama, players assume the role of an up-and-coming

chef who must earn Mama's approval in the kitchen. Using the stylus as a

master kitchen tool, players will chop, slice, grate, peel, pan fry,

knead and much more as they prepare, cook and present meals to Mama for

evaluation. In all, Cooking Mama includes more than 200 individual Touch

Screen mini-games across 76 real recipes. Players have the added ability

to share recipes with friends via the DS wireless link.