A pseudo-game that would have been better as a DSiWare title.
Treasure World isn't really a game; it's actually just a neat concept wrapped in a DS cartridge. It makes use of the wireless capabilities of the DS system to see various WiFi hotspots (SSIDs) as players approach them in the real world. Each hotspot gives players stardust (which is used to complete the game), gear to customize your on-screen avatar, or an actual treasure piece. Each piece of treasure makes its own sound and represents some real-world object. Players can arrange these pieces in their play area and create a song, ala Mario Paint.
There isn't much more to Treasure World other than collecting treasure, customizing your character, and making music. There is an odd addictiveness to setting your DS to search, closing the lid, driving or walking around neighborhoods to see how many times it rings, and then finding your new treasure.
It's pretty clear that this game is targeted at children, and will likely appeal to the same crowd who enjoy web portals like NeoPets. Treasure World also has its own web portal with which players can sync their DS game's profile. From here, players can see their in-game organization of treasure, as well as all treasures in their inventory, their avatar, and even songs they have created in playable form. Players can also add friends and trade treasures with them.
The game's biggest drawback is its presentation. All of the in-game functions are represented by small nested icons. Players will need to memorize what each icon represents after figuring it out via trial and error. Given the demographic this seems unfortunate, as most children will likely be confused as to how they actually navigate the game.
As stated, Treasure World isn't much of a game. It undeniably would've worked better as a DSiWare title, since its portability would mean players could always have it in tow. Because there is little to do, and the main draw of the game is locating new hotspots to earn new treasure, having the game with you at all times and available from the DSi menu would've made much more sense.
Treasure World is an interesting experiment that is successful in what it sets out to accomplish. However, for most players the content is too thin to be enjoyable. On the other hand, young children will probably be drawn to most of the game's features, and will likely be excited about finding new hotspots on local trips with their parents.