Robotech comes to the GBA!
FOR IMMEDIATE RELEASE
TDK Mediactive Announces First Robotech® Game
Game Boy® Advance title: "The Macross Saga" to Debut Summer 2002
CALABASAS, CA - January 22, 2002 - TDK Mediactive, Inc. (OTC: TDKM.OB), a
global publisher of entertainment software, announced today that its first game
based on the popular Robotech® animated television series will be published for
the Nintendo Game Boy® Advance system. In the series, the United Earth Government must power transforming robots to arm the Earth against impending invasion. Robotech for Game Boy Advance is the first title scheduled for release as part of a long term licensing agreement with Mattel, Inc. (NYSE::MAT).
"Robotech, one of the best-known Japanese animated series in the United States, is finally finding a home in video games," said Vincent Bitetti, chief executive officer, TDK Mediactive. "The Game Boy Advance title, as well as the other Robotech games in development for next generation consoles, are all capturing the dramatic storyline and amazing battle sequences that made the series so successful."
"TDK Producer Carlos Rodriguez, and the handheld development team at Lucky Chicken Games are doing an incredible job capturing the Robotech universe on the Game Boy Advance," said vice president of product development, Peter Gould. He continued, "We're focused on making this a great game regardless of the player's familiarity with the license. Gamers will have a blast playing this game, even if they've never heard of Rick Hunter or the Zentraedi."
About Robotech for the Game Boy Advance
As the last line of defense in an epic intergalactic war, the player must pilot the Veritech Valkyrie, the transformable fighter that combines the aerial grace of F-14 Tomcats and the firepower of an armored division. A side scrolling, action shooter, Robotech for the Game Boy Advance, pits the player against an invading alien race-the Zentraedi.
Features for Robotech include the following:
About the Robotech Brand
Produced by Harmony Gold in 1985, Robotech fueled the transforming robot craze and drew legions of loyal fans with its richly detailed Japanese animation featuring dazzling science-fiction drama. Robotech continues to be one of the most recognized animated television series to this day. Its ground-breaking production design also launched a worldwide licensing phenomenon that has spawned several toy lines, musical soundtracks, dozens of novels, role-playing games, collectibles, apparel and over 300 comic books. More information about Robotech is available at www.robotech.com.
About Harmony Gold
Formed in 1983, Harmony Gold is a leading production, acquisition and distribution company of quality international television programming, producing some of the most classic and history-making programs in the industry. Harmony Gold is a division of The Harmony Gold Companies, whose interests range from theater management, real estate and finance to film and television production.
About Mattel Boys/Entertainment
Mattel's Boys/Entertainment division's portfolio of global brands includes some of the most popular products in the toy industry today. The division is comprised of three segments: Wheels, Entertainment and Games. The Wheels segment includes Hot Wheels®, the No.1 selling toy across all categories in the toy industry, Matchbox® and Tyco® R/C. Mattel Wheels appeals to guy's ages two to 92 with toys, consumer products and collectibles. Mattel's exciting entertainment-inspired toy lines include Harry Potter(TM), Nickelodeon's Rugrats(TM), Jimmy Neutron Boy Genius(TM), Rocket Power(TM), Wild Thornberry's(TM), SpongeBob SquarePants(TM), as well as Mattel Action brands; Rock 'em Sock 'em(TM) Robots, Masters of the Universe® and Max Steel(TM). Mattel's Games include favorite classics
such as UNO®, Magic 8 Ball(TM), Skip Bo(TM), Kerplunk(TM), Toss Across(TM), Fisher-Price®, Disney Games and Scrabble(TM). Mattel has offices and facilities in 36 countries and sells its products in more that 150 nations throughout the world.
About TDK Mediactive, Inc.
Southern California based TDK Mediactive, Inc. is a global publisher of high quality entertainment software for current and next generation videogame systems. The Company's games are based on original and licensed content derived from major motion pictures, video franchises, popular literature and popular culture. TDK Mediactive has exclusive technology and content licenses with Sony Computer Entertainment America Inc., Microsoft Corporation, Nintendo of America Inc., DreamWorks SKG, Universal Studios, Mattel, Inc., Classic Media, R & S Trading, BKN
International, DC Comics, Hallmark Entertainment Distribution, BDSP and others.
TDK Mediactive is part of TDK Corporation's global effort to expand its offerings to consumers of entertainment-oriented products. More information about TDK Mediactive and its products is available at www.tdk-mediactive.com.