Well, I think E3 08 DID feel more scripted than previous scripted E3's. I chalk this up to the combination of Reggie and Cammie. Reggie was always very scripted before (whereas for some reason I rarely feel that Miyamoto and Iwata seem scripted even though they obviously are), but Reggie combined with Cammie... hmm... I hope next year's E3 presentation has smoother exchanges between the two of them.
It really did feel awkward and scripted.
Cammie kept mentioning what she was playing as if she was trying to gain acceptance with the audience. Mistake number one. You have to make them come to you, not the other way around.
Mistake number two was the awful tension between the people on stage. It just made me feel bad for them.
Mistake three was that crazy idiot on drums. You couldn't tell if he was supposed to be drumming or having a seizure.
Mistake number four was, and I hate to say it, Wii Music. It looked really unnatural while people were playing it, not to mention that I think they've managed to reach a level that even the causals will say "this is really too simple..."
And mistake number 5 was not showing so much as a screenshot for any upcoming "hardcore" game. I can't imagine that there wasn't at least SOME piece of media they could've shown of an upcoming gamer game to make fans say "Hey cool, look at that!", especially something to show off why the Wii motion plus is such a big deal.
If Red Steel 2 will use it, a demo of swordfighting with it would've been excellent.
But yeah, the other shows weren't much better.