Nintendo's full promos for the DS launch hit the airwaves today, focusing on wireless communication and touch screen.

Nintendo begins broadcasting their three big DS spots today and Leo Burnett, the agency responsible has them hosted for viewing online.

"Breath" sets a snowy scene. A man walks up to a window, blows on it to fog it up, and writes a message on it. Then the pane above it fogs up on its own, and a reply appears. The window transitions into a DS with a voice-over saying, "Chat wirelessly. Play wirelessly."

Hey, whatever helps X to the Z sell more records.

EA Announces NFL STREET 2 Cover Features Jeremy Shockey and Hip-Hop Artist, Xzibit

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Nov. 16, 2004--Electronic Arts (NASDAQ:ERTS) announced today that All-pro New York Giants tight end Jeremy Shockey and hip hop artist Xzibit will share the cover of NFL STREET... Read more...

The plot is said to be highly relevant involving an actual zookeeper.

IGNITION SIGNS NINTENDO DS(tm) TITLE

IT'S ALL HAPPENING AT THE ZOO!

GLENVIEW, IL-November 16, 2004-Ignition has secured North American and European rights to publish Zoo Keeper, a puzzler from developer SUCCESS Corporation that will be one of the first Japanese launch titles for Nintendo's highly-anticipated new handheld video game system - the Nintendo DS(tm).

Namco's second exclusive GameCube RPG is heading to stores.

THE TIME HAS COME TO EMBARK ON AN EPIC JOURNEY. BATEN KAITOS SHIPS TO STORES

Namco's Newest RPG Now Available

San Jose, Calif., Kalas is awaiting your guidance. Leading video games publisher and developer Namco Hometek Inc. announced

today that their most breathtaking role-playing adventure yet, Baten

Nintendo is the 'stuff' in 'stocking stuffer'.

Here's the No-Nonsense Master Shopping List

REDMOND, Wash., Nov. 16, 2004 - Just like snowflakes, no two press releases are alike. Except during the holidays, when they're all exactly the same. So Nintendo is taking a break from decking the halls and is opting instead for the straightforward... Read more...

EA is teaming up with Cherry Lane Music to create a music publishing company.

EA AND CHERRY LANE MUSIC ENTER JOINT VENTURE TO CREATE NEXT LEVEL MUSIC

REDWOOD CITY, Calif. Nov. 16, 2004. Electronic Arts and Cherry Lane Music Publishing today announced that the two companies have teamed up to create Next Level Music LLC, a music publishing company that will sign established... Read more...

There're tons of goodies awaiting.

Nintendo has recently updated their web page for Super Mario 64 DS. The site is now fully available and it loaded with tons of information on the game. Each of the four characters (Mario, Luigi, Wario, and Yoshi) has a profile detailing their special moves, attributes, and minigames. There are tons... Read more...

Nintendo enlists the help of a metallic woman and a SWAT team to flaunt their latest products.

Nintendo has recently updated their site with a couple of promotional spots for two of their games: the recently released Mario Power Tennis and the upcoming (and eagerly anticipated) Metroid Prime 2: Echoes.

The Metroid Prime 2 commercial is the one that was described by Reggie Fils-Aime... Read more...

Overwhelming Japanese preorders encourage Nintendo to outsource DS production at the last minute.

Nintendo NCL has announced Japanese Nintendo DS preorders of over two million—double the company’s target of one million units. In response to the impressive demand, Nintendo is scrambling to produce more units.

Since Nintendo does not have the capacity to produce more than one million... Read more...

We've finally got a real picture of the Resident Evil 4 chainsaw controller from NubyTech. This one's a must-see.

Our import partners at Lik-Sang notified us that they finally have a picture and price for the crazy Resident Evil 4 chainsaw controller.

This hefty unit appears to have all the standard GameCube buttons, even though you hold it just like a real chainsaw, with one hand on the back and the... Read more...

Well, duh. (Actually, that means the game is ready for duplication and will ship out soon.)

Whether or not you think the game is a rip-off of the N64 legend or you're a 007 junkie all the way, you'll be pleased to know that EA's newest game based off of the world of James Bond is gold, and will be shipped just in time for Thanksgiving and the holiday rush.

In GoldenEye: Rogue Agent,... Read more...

Mario installs one of a thousand doors.

HABITAT FOR HUMANITY AND NINTENDO OPEN 1,000 DOORS TO THE FUTURE

Habitat for Humanity Striving to Build 1,000 Homes in Florida This Year

PENSACOLA, Fla., Nov. 11, 2004 -- Habitat for Humanity International today announced that Nintendo of America has donated 1,000 doors to Habitat for Humanity... Read more...

This guy must not get much sleep.

The sequel to Prince of Persia: The Sands of Time is almost here, and Ubisoft has sent us a new trailer for Warrior Within. This movie is a CG cinema scene explaining the general premise of the game's story: that Prince is being chased by a force that cannot be stopped and will eventually bring about our hero's inevitable death. The tense, action-packed trailer is available for free at the link below. Left-click to download!

Mad Catz will make a whole line of GBA SP accessories based on Pixar's The Incredibles.

Mad Catz Reveals Superhero Accessories for Game Boy Advance SP, Inspired by the Walt Disney Pictures Presentation of a Pixar Animation Studios Film, The Incredibles

SAN DIEGO--Nov. 10, 2004--Mad Catz (AMEX/TSX: MCZ) today announced

that it will introduce three licensed video game accessory bundles in

Square Enix's GBA sequel to the PlayStation 2 hit comes out December 7th.

Square Enix and Disney Interactive's 'Kingdom Hearts Chain of Memories' for

the Nintendo(R) Game Boy(R) Advance System Ships December 7th

New Role-Playing Game Extends the Adventure Between Kingdom Hearts and

Kingdom Hearts II

LOS ANGELES, Nov. 10 /PRNewswire/ -- Square Enix, Inc., the publisher of

PGC is hiring staff writers, and that means anyone can apply…no prior experience necessary. Details inside!

Our call for applications is now ending. We thank everyone for the tremendous response. Due to the number of candidates, it will take some time to go through every application and narrow down the field. We appreciate your patience in this matter.

Unfortunately, we are only able to notify those... Read more...

Jonny and his new DS are becoming friends already!

Look what I found!

BEST FRIENDS 4-EVER!

Nope, that doesn't work.

Touching is good.

Shaman King: Master of Spirits heads to Game Boy Advance.

KONAMI SHIPS SHAMAN KING(tm): POWER OF SPIRIT AND SHAMAN KING(tm): MASTER OF SPIRITS

TO RETAIL STORES NATIONWIDE

Video Games Based on Popular TV Series on FOX BOX(tm) Debut For PlayStation®2 and Nintendo's Game Boy® Advance

FOR IMMEDIATE RELEASE

REDWOOD CITY,... Read more...

Nintendo piques interest in "Mario Party 6" by coat-tailing recent election news.

Disney likes what it sees in handheld gaming, and wants to improve its synergy factor.

Reuters reports that Disney is increasing its investment in handheld gaming. The entertainment giant is looking will increase investment by $40 this year—more than the division’s current operating income. Disney may even acquire small developers to work on games with movie tie-ins if it can do so without a decrease in profits.