I think it's pretty obvious that NWR's sole purpose it to vie for freebies from gaming developers and publishers. I mean, why get paid cash when you can get paid with strip clubs and happy endings? Obviously, Sega and obviously Pangya's company* obviously weren't footing the obvious bills of these obvious things. That's why the review system is switching to pictures of hookers - The less she's wearing, the higher the score, and the happier the ending the reviewer received before he or she finished the game.
*Too lazy to look up real facts, duh!