Author Topic: EA Acquires Digital Illusions  (Read 3516 times)

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Offline Jonnyboy117

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EA Acquires Digital Illusions
« on: October 02, 2006, 06:11:27 AM »
EA goes shopping and picks up an adorable developer of the Battlefield franchise.  Next up: finding a matching pair of shoes.

EA Acquires Digital Illusions   Acclaimed Developers and Creators of the Battlefield Franchise Become a Fully Integrated EA Studio    


REDWOOD CITY, Calif.--(BUSINESS WIRE)--Electronic Arts (NASDAQ:ERTS) today announced the acquisition of Digital Illusions CE (DICE), acclaimed development team and creators of the Battlefield game franchise. Located in Stockholm, Sweden, DICE becomes a fully integrated EA studio dedicated to growing the Battlefield franchise and developing new products for the PC, next generation consoles and other new platforms. The acquisition is effective immediately.    


"EA is thrilled to officially welcome this team of incredibly talented people and a globally recognized game franchise," said Paul Lee, President of EA’s Worldwide Studios. “The DICE studio has strong opportunity for growth as we build the Battlefield franchise and other new products. We’re confident that our creative approach and business leadership principles are well matched to share future success."    


Patrick Söderlund, DICE CEO, said, "Being part of the EA studio team is a great step forward that will help us continue to deliver new games and new franchises to DICE fans. We’ve been working very closely with EA for the past five years and this is a very natural step for us as we move into the next generation of gaming."    


Patrick Söderlund will become an EA Studio General Manager, maintaining responsibility for the DICE studio and taking on additional creative responsibilities. The DICE leadership team will continue in their roles in Stockholm.    


The acquisition was completed via a merger through which EA acquired the assets and liabilities of DICE. DICE shareholders, representing approximately 2.6 million shares, will receive SEK 67.50 per share in cash, to be paid out on October 16, 2006.

THE LAMB IS WATCHING!

Offline KDR_11k

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RE: Electronic Arts Acquires Digital Illusions
« Reply #1 on: October 02, 2006, 06:35:09 AM »
This was completely predictable.

Offline Griffin

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RE: Electronic Arts Acquires Digital Illusions
« Reply #2 on: October 02, 2006, 02:32:48 PM »
I actually thought it happened a long time ago.
INCONCEIVABLE!!!

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Offline Mario323

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RE:Electronic Arts Acquires Digital Illusions
« Reply #3 on: October 02, 2006, 03:13:03 PM »
Wow, I did NOT see this coming.  EA just dropped the megaton bomb.  

Offline nickmitch

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RE: Electronic Arts Acquires Digital Illusions
« Reply #4 on: October 02, 2006, 04:49:24 PM »
I wonder if EA has bought enough companies to have it's own version of Monopoly. If so, what would be boardwalk?
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Offline UniversalJuan

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RE:Electronic Arts Acquires Digital Illusions
« Reply #5 on: October 02, 2006, 05:43:23 PM »
Quote

Originally posted by: TVman
I wonder if EA has bought enough companies to have it's own version of Monopoly. If so, what would be boardwalk?


Boardwalk = Tiburion
Park Place = EA BIG

The rest? Dunno, figure it out.
They gave a war, nobody came, imagine all the fuss. They'd have to send themselves instead of...sending us. Yeah (People of the Generation - by Scatman John)

Quote

Originally posted by: Luigi Dude
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Offline KDR_11k

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RE: Electronic Arts Acquires Digital Illusions
« Reply #6 on: October 02, 2006, 09:15:21 PM »
Jail would be EA Los Angeles?

Offline Nephilim

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RE:Electronic Arts Acquires Digital Illusions
« Reply #7 on: October 03, 2006, 01:48:02 AM »
after the bad reviews on the new battlefield beta, is this the real smart choice?

Offline KDR_11k

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RE: Electronic Arts Acquires Digital Illusions
« Reply #8 on: October 03, 2006, 03:31:03 AM »
Why not? EA loves to buy companies to run whatever reputation they had left into the ground.

Offline couchmonkey

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RE:Electronic Arts Acquires Digital Illusions
« Reply #9 on: October 03, 2006, 11:36:03 AM »
Maxis' reputation seems okay.

That's my opinion, not yours.
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Offline Ceric

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RE: Electronic Arts Acquires Digital Illusions
« Reply #10 on: October 03, 2006, 12:14:29 PM »
It has a lot of tread left.
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