to me it shows that either they have no confidence that sony can give them any or that they know already that they can't get any from sony. either way this is seriously bad for sony, it shows that for target, a major retailor, not just the launch but the entire holiday is a zero.
on the other hand, for nintendo it looks great. I never saw the gamecube featured like that. I can only guess that target has done market research showing a lot of interest in the Wii (it seems like Toys R Us agrees on this too). I'm pretty psyched to see Wii do well in 2007. XBox360 might eek out a victory in north america, but I think world wide it's looking more and more like in 2007 nintendo will simply dominate.