Wow, this looks swaggy.
The game selection is pretty sweet, with a couple of interesting exclusives that will definitely help boost interest.
The novelty shape and appearance still looks functional and attractive.
But man oh man, that pricing...
On a per-game basis, pricing doesn't sound that bad - but there is no way I'd buy all of these games, and many are available at inexpensive rates elsewhere. Despite having interest, it's strictly outside of my budget - if I was planning to drop that much money on video games, it would probably be to get an (expandable) home console.
That does bring up an interesting point though: if this was expandable, would it be more attractive?
Maybe... Having the ability to add extra games for $5-15 a pop would be pretty killer. Piracy would be a concern, but frankly, people are going to hack things anyway so I'm not sure it matters.