Ten years ago, something special was brewing within Nintendo.
http://www.nintendoworldreport.com/editorial/37620/nintendo-needs-another-revolution
Ten years ago, Nintendo started a revolution that paved the way for some of their best-selling systems of all time. At E3 2004, Nintendo held what can easily be considered their best press conference ever. The GameCube was clearly struggling and the company promised to talk about a new dual screen handheld device.
At the start of the event, a new face hit the stage. It was Reggie Fils-Aime, and he said, “My name is Reggie, I’m about kickin’ ass, I’m about taking names, and we’re about making games.”
This one line managed to reinvigorate Nintendo fans worldwide. It was a boost of energy. You see, Reggie made it seem like Nintendo was going to come back swinging at their competitors harder than ever. Even during the press event, Reggie directly bashed Sony and Microsoft. This is what Nintendo fans wanted to see and hear.
Then, not only did Nintendo showcase a ton of first and third party software across both the GameCube and Game Boy Advance, we were shown the future of portable gaming in the form of the Nintendo DS. We were told about its many functions, backwards compatibility with Game Boy Advance, touch screen, local and Wi-Fi wireless multiplayer, its games, and more.
Nintendo President Satoru Iwata also took the stage to talk about how proud he was of Nintendo’s past successes, and how DS would change the industry all over again. He then went on to talk about the future of Nintendo console gaming, and how the device would create a gaming revolution.
At the end of the presentation, Nintendo revealed a new Zelda title, Twilight Princess, with more realistic graphics. This was clearly an attempt to satisfy fans that didn’t like Wind Waker’s art style, but at the same time, it told fans Nintendo was listening and ready to deliver what they wanted.
The end result was that the Nintendo DS and Wii (Revolution) ended up being phenomenally successful devices that brought great wealth and prosperity to the company. Nintendo delivered on all their promises, like them or not.
So here we are, 10 years later. The 3DS is doing all right, but the Wii U is in a worse position than the GameCube ever was. During that press conference at E3 2004, Reggie Fils-Aime also said, “It’s a new day. A new day for me, and a new day for Nintendo.” Well Nintendo, we need to have yet another new day. The fans need another boost of energy, and another revolution. Hopefully, we hear something about it at E3 in a few days.