Please don't bring your pro-EA, anti-consumer argument into this thread too. The Online Pass is pure BS and EA is just asking for a lawsuit. It punishes people who buy a used copy (which is just as legal, moral, and ethical as buying a new copy), those who rent the game (which is a big thing for those who can't really afford to buy many games), and those who borrow a friends copy (to see if they might like the game). EA is not doing it for any reason other than greed, they want to make sure that they make money from anyone who wants to play online (one of the biggest features of sports games), either by buying the game new or paying a fee for the feature.