An irrelevant point, but the show is still somewhat of a pop culture icon today. Somehow it has transcended its time period, and is continually syndicated on one channel or another. It isn't just some '70s relic that's being licensed. The show is well-recognized by all American generations.
It's a great idea to put it on cell phones. The platform doesn't limit the game any more than the license does, and you have a potentially very large install base to go after. Impul$e download.