I hope not too, but I don't think regular Cheerios will go the way of the non-frosted fruit Pop-Tart. They've introduced over a dozen different Cheerios varieties over the years and the original is still the best-selling, so it isn't going anywhere. The sugary cereals don't seem to replace the old standbys: Frosted Mini Wheats didn't replace shredded wheat, flavour-blasted outmeal didn't push off plain oatmeal, and even Malt-o-Meal is still around. I don't know why regular Pop-Tarts are being phased out in favour of the dessert ones, but it's a shame because it gives sensible adults one less quick breakfast option.