The World Ends With You - Street Date Announcement

London (6th March 2008) – Square Enix Ltd., the publisher of Square Enix® interactive entertainment products in Europe and other PAL territories, today announces that THE WORLD ENDS WITH YOU™, an exciting new title from the makers of KINGDOM HEARTS, will be released across all PAL territories from 18th April, 2008 exclusively on the Nintendo DS™ system.

Previously known as Subarashiki Kono Sekai™ on its release in Japan. THE WORLD ENDS WITH YOU is an innovative new title from Square Enix that fully utilizes the capabilities of the Nintendo DS, and takes major influence from Japan's modern day culture including its people, music, clothes, food and design.

Set in Tokyo's trendiest district, the story begins with the lead character Neku waking up to find a phone message stating he has only 7 days before he will cease to exist. Only with the coolest fashions, friends and fighting skills can Neku restore hope to the city's population and prevent being stricken from existence altogether!

John Yamamoto, president and chief executive officer of Square Enix Ltd. comments, "Square Enix has traditionally been associated with RPG's set in fantasy lands, but THE WORLD ENDS WITH YOU is our first ever game to be set in modern times and real-life locations. We believe gamers of all ages and abilities will be able to enjoy all that THE WORLD ENDS WITH YOU has to offer."

For further information about THE WORLD ENDS WITH YOU, please visit the official website at www.theworldendswithyou.co.uk