To coincide with the DSi launch, Bensussen Deutsch & Associates, Inc. (BDA) released peripherals to supplement the new system. Like all of their prior products, these are all officially licensed by Nintendo. The new line of DSi accessories includes a starter kit with various essential accessories, a cleaning kit, various cases, extra styli, and a car adapter which allows owners to charge their systems on the go.

POWER A LAUNCHES LICENSED NINTENDO DSi ACCESSORIES

Complete Line of Accessories Personalize and Protect Your Hand-Held Gaming System from Day One

Woodinville, Wash. – April 2, 2009 – Bensussen Deutsch & Associates, Inc. (BDA), a leading manufacturer of licensed retail consumer electronics accessories, today announced the launch of a new line of POWER A branded accessories for the Nintendo DSi™. Licensed by Nintendo and marketed under BDA’s POWER A brand, the line provides Nintendo DSi owners with the essentials they will need to get the most enjoyment out of their new gaming system.

BDA is the recognized industry leader in licensed video game "starter kits", a collection of the most popular and necessary gaming accessories offered in a single package. POWER A products are developed and manufactured in accordance with Nintendo’s quality and safety standards. As result, POWER A products carry the Official Nintendo Licensed Seal.

"POWER A understands what gamers really want and need, so we developed a core Nintendo DSi accessory line to coincide with the system launch," said BDA president, Eric Bensussen. "This represents another milestone in the longstanding partnership between Nintendo and BDA."

The new POWER A line offers a variety of products designed specifically for the Nintendo DSi, from starter kits and screen protectors, to replacement stylus packs and cases. The collection includes:

• Folio Starter Kit

This kit provides everything a gamer needs to get started with their Nintendo DSi, including a faux leather mini folio carry case, car adapter, earbuds, three styli, two screen protectors and two tri-fold game cases.

• Clean & Protect Kit

The Clean & Protect Kit will keep the Nintendo DSi in mint condition and comes with one Game Tagger case, three styli, two screen protectors and one cleaning cloth.

• Sleeve Kit

The Nintendo DSi is slightly thinner than the Nintendo DS™ Lite, and POWER A’s Sleeve Kit provides sleek and slim protection. The kit includes a sleeve, one tri-fold game case, two styli and two screen protectors. The game case can hold up to four games.

• Voyager Case

In addition to protecting the Nintendo DSi, POWER A also recognizes the consumer’s desire to express their individuality. The Voyager case is a perfect example of fashion meeting function – the faux leather case holds the Nintendo DSi and up to three games.

• Stylus 3 Pack

Having a few extra styli on hand is an absolute necessity. POWER A Stylus 3 Packs come in a rainbow of colors.

• System Wallet

POWER A’s System Wallet is a stylish way for gamers to protect the Nintendo DSi from any unforeseen mishaps – the case also holds three game cartridges.

• Car Adapter

For gamers on the go, POWER A’s Car Adapter will keep the system charged and ready for marathon gaming sessions.