Yup. I remember signing up to get #3 free and had assumed it was a promo to try and get me to buy the others.
Later, out of the blue, they gifted me 3 and 4. Which means they hadn't deleted my number from their system.
This guy's numbers are a little of (time will do that to you) - Wii held 100 friend codes and $200 credit at a time... but yeah, I can't imagine the hell this was for this guy.