Although Gameblog was just upholding integrity, is it weird that I don't blame Activision for doing what they did? If you don't comply to the companies request, it is fully within their right to cease any relationship they might have. I mean, I would be angrier at Activision if they just said "It's okay that you don't respect our request (unlike other companies), so we'll just forget it and give you the same relationship that we're giving these other companies". I personally believe Gameblog has no reason to post a story on this in the first place. It's within Activisions grasp to cut off ties, but it's up to Gameblog to decide how much they need that relationship in the first place. If it's important enough to do a story, it's important enough to try to patch things up instead of crying for attention.
I am no company, but I can say that the move I made would have been exactly the same as Activision. And I hate Activision.