yes "world of mana" is the project name
I think your going overboard on the attitude of them milking mana.
FF7 is being milked for sony and a few java phone games, the announcement is alot different for mana.
Different consoles, there trying to make this a family reconised name
Not like FF, were old skool games love the old games and 14year olds think ffx is the best game ever cause they dont know better
edit:
"A grand tale that begins with the Mana Tree will unravel before you. The Legend Lives On. Epic new tales in the Mana series are in the midst of being spun. From past to present, and on to the future, the Mana series continues to evolve. Glimpse the many facets of the World of Mana through a multitude of platforms -- glimpses that will soon unfold into an unforgettable fantasy experience. The day you can next step into the world of Mana is drawing near." Square-Enix