I think the 50/50 financing/profits pitch from Disney isn't so much about the resources of Marvel Studios making movies for Sony, so much as the movies Marvel Studios is making for Sony aren't movies that Disney can add to Disney+ or to the MCU movie package w/o compensating Sony in some way to do it.
If they own 50% of the movie they make, then they can work a deal where it can be added to D+, MCU Disc Sets or whatever else they want to do with it.
As it stands right now, Homecoming and FFH are 100% Sony movies and Disney has no say what can and can't be done with them after they are completed. Disney has no streaming rights to the movies and can't use them to sell D+ subscriptions.
There are tons of people on the internet begging Sony to play nice with Disney and give them what they want, and I get it, because I too want more good Spidey movies mixing it up with my MCU peoples (New Avengers, F4, X-Men, Guardians, etc etc) and possibly even getting a Disney+ show (i wonder if that's a loophole since Sony doesn't own the TV rights...).
But Sony does hold the movie rights, and Marvel/Disney is still getting a lot out of this current arrangement.
- 5% of 1st dollar gross
- paid for production and consulting
- milestone bonuses
- use of Spider-Man in the other MCU movies
- 100% of all merchandise based on anything Spidey, including movie characters.
I get Disney wanting more for use of their resources, but I can just tell this is about more than Feige and Marvel Studios time and resources, this is about the long game streaming rights to the actual movies being made. Disney doesn't want the MCU compromised by Sony constantly dangling Spider-Man rights in their face. If Disney is co-owner of at least the movies being made, this is no longer an issue. That (imo) is why Disney pushed that 50/50 offer to the center of the table and then refused to budge.
I guess we'll just have to see in the end what wins out as most important.
Feige's want and influence to get and keep Spider-Man in the MCU
or Disney's need to control long term rights to the movies they create.
what do you guys think?