Of course it is, which is why they won't respond to anyone asking them about it. They aren't telling you that they've done so, and they're selling the games as "new" which means that it's the entire product, unless they're dealing with someone who loves to play the devil's advocate, who will defend every move GameStop makes for some reason. GameStop is physically removing part of the product that you are paying for...I'm not sure what else you would call that. Would it be okay for the manager of Best Buy to remove all of the free Netflix coupons, or even disable the WiFi on Blu Ray players since they are in the business of selling movies? They paid for the product that they are selling, so by your logic it would be perfectly acceptable.