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General Gaming / Re: Xbox720 - that's 2 full revolutions - not till 2014? ~Rumor/Speculation Thread~
« on: December 04, 2012, 01:08:41 PM »Any reason why Yahoo one of the most on the brink companies writes dooms articles on the big 3. They wrote an article saying microsoft couldn't afford to invest in xbox any more due to the xbox divsion being poor.
What article? Recent?
The challenges facing Microsoft are not quite as immediate as Nintendo and Sony (as the Shyguy said, it almost feels like Sony is facing an existential crisis due to killer competition across nearly all their major markets) because the majority of their revenues come from other, still healthy product lines. What keeps MS up at night is the very real threat that those cash cows may dry up over these next couple cycles (the computing paradigm looks to be gradually but surely shifting thanks to the lightweight, adaptable and ever-growing mobile platforms).
I am watching closely to see how much of their market remains come the inevitable Windows 9 in a few years. Meanwhile, if they can be made secure enough, cloud services just might displace that stranglehold MS has on business. Could be talking outta my ass on this one, but disruption can be fast, brutal and take no prisoners. Just ask RIM and Nokia. And heck, Sony.
To be clear, I think MS is still in a very strong position, flush with cash and with plenty of opportunity to transition into an even more ubiquitous entity than they are now...but the computing boom markets certainly are very much up for grabs and the momentum is not in their sails at this moment.
It does indeed sound like XBox (in all its planned flavours!) will be a huge part of their strategy to seize the consumer market, as it should be. If that Yahoo article is just as you said, it would actually be foolish of MS not to invest in and leverage the consumer success they have bled and bled for (wonder what total net profit for their two-generation XBox initiative works out to? Whatever it is, the colour is probably red). They need an enticing ecosystem and the "halo effects" it creates 'cuz their competitors are steadily constructing the potential means for their downfall.