ATTENTION: "PlayStation" is a stupid name.
It's a PlayStation. A play station. A station of play. It's a place where you have to be stationed at, not to game, but to play. It sounds like something you'd find in a day care or in a kindergarten class.
Man, who'd want to buy a game console called a "PlayStation"? Parents would for their little kids, that's who.
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You see my point? Either people are just jaded when it comes to Nintendo, or silly names become normal once it's proven itself. The Wii has a lot to prove, and it will do it at E3.
I'm going to E3. I'm going to play on the Wii and its great games (which, BTW, aren't a worse experience because six-year-olds giggle and joke about the name). Direct your hate to me. Be jealous and envious of the joy I get of handling the Wii. Then you'll see that it's all about the games, and that complaining about a stupid name is only going to make it worse.
Like I said, it's not my choice of a name, but seriously, it's a name. Make all the excuses you want about first impressions and that mainstream gamers are probably going to hate on it more than you guys already do but if it delivers come E3, they can call it whatever the heck they want to and I'd buy it and you probably will too.