One thing's good for the xbox, and that's brand recognition, everyone knows what an xbox is, most of the people think it's cool (nothing special there for me... $180 ... NO way, that's 5 (five!) GC games)... IMO that's what all those money were thrown at, financially there is no hope for them to recover what's lost until next gen, it's too close.
While I don't believe the situation fits the original plan (which was said to be a 5-year plan AFAIR.. don't quote me on this though) I'm sure they're going to use what they have, and give a shot with an even now starting to get popular xbox2. And a real console this time (designed as a console, from the grounds up, cost-effective, while maintaining competitive power).