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Cube Sales Go Through the Roof

October 2, 2003, 10:31 am EDT
Total comments: 4

Four times the sales than before, says Nintendo, though they don't give specifics.

NINTENDO NEWS FLASH!

Price Cut Sends Nintendo GameCube Sales Soaring

REDMOND, Wash., Oct. 2, 2003 – Sales rates of Nintendo's GameCube™ home video console have more than quadrupled since a price reduction to $99.99 last week.

"Clearly, this move is what game players desired, and also what our retail partners wanted," says George Harrison, senior vice president, marketing and corporate communications, Nintendo of America. "We're already receiving requests for additional shipments of Nintendo GameCube systems between now and the holidays."

"The price cut is working great!" stated Dan DeMatteo, president, GameStop Corp. "Our sales of Nintendo GameCube have increased more than fourfold. We are currently increasing our shipment requests for the system throughout the holidays."

The new $99.99 MSRP for Nintendo GameCube is an aggressive move as Nintendo heads into the holiday season. More than 100 new titles will be available before the end of the year, including the season's most-anticipated title, Mario Kart®: Double Dash!!™

In addition, Nintendo has just announced a massive marketing campaign fronted by a new tag line, "who are you?" More than $50 million will be invested in launching the "who are you?" campaign, part of a total marketing push of $100 million through the end of the year.

Talkback

KnowsNothingOctober 02, 2003

Take THAT all you non-believers!

Fammy2000October 02, 2003

This is only good news if sales continue at a higher pace.

SuperLink666October 02, 2003

That would be insane if Nintendo sold even 25million GameCubes.. more games sold = better for me because Nintendo will have more money for resources to make them quicker/better face-icon-small-smile.gif face-icon-small-smile.gif

jarobOctober 02, 2003

Very good news. Any news on the other guys doing the same? If the GameCube can at least be the '2nd' home console N would be in great shape. There are great games out there for PS/2 users that will never play them, now maybe they can.

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