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November 20, 2002, 7:33 am EST
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Tony's Pizza and Nintendo team up for a Game Boy Advance giveaway! Time to raid the grocery store....

Nintendo and Tony's Pizza Cook Up Holiday Sweepstakes

Thousands of Game Boy Advance Prizes Available in Your Grocery Aisle

REDMOND, Wash., Nov. 20, 2002 – Nintendo of America Inc. and Tony’s® pizza are baking an extra large sweepstakes featuring hot prizes like Game Boy® Advance video game systems and new Nintendo video games. Specially-marked boxes of Tony’s pizza will offer a chance to win nearly 3,000 Game Boy Advance prizes and will include tip cards with secret hints for advancing in newly released Nintendo video games such as Super Mario World®: Super Mario Advance 2, Legend of Zelda®: A Link to the Past® Four Swords and Super Mario World® 2: Yoshi’s Island™.

The holiday promotion kicks off during the strongest sales period of the year for both companies and blends together every kid’s favorite ingredients - pizza and video games. The sweepstakes begins December 15, 2002, in grocery stores across the country.

“Nintendo and Tony’s pizza are delivering the ultimate combo: the world’s most popular hand-held video game combined with the world’s favorite hand-held food,” says Peter MacDougall, executive vice president, sales and marketing, Nintendo of America Inc. “Needless to say, there’s a certain well-known Italian plumber who is very pleased to join any campaign involving pizza.”


“This year’s Tony’s pizza New Year’s sweepstakes brings together two well-loved brands by pre-teens and teens,” said Tere Carral, brand manager, Tony’s pizza. “The partnership between Tony’s pizza and Nintendo only makes sense. Kids can enjoy the ultimate situation – eating tasty Tony’s pizza while playing the latest Nintendo games.”

The Prizes

350 first-prize winners will receive:

  • A Game Boy Advance hand-held video game system

    600 second-prize winners will receive:

  • Game Boy Advance video games including Super Mario World®: Super Mario Advance 2, Legend of Zelda®: A Link to the Past® Four Swords and Super Mario World® 2: Yoshi’s Island™.

    2,000 third-prize winners will receive:

  • Game Boy Advance Game Link® cable

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