We store cookies, you can get more info from our privacy policy.

Mario & Sonic at the Olympic Games Sells Five Million Worldwide

March 5, 2008, 11:43 am EST
Total comments: 32

Sega proves the naysayers wrong: the Wii and DS game experienced gangbuster sales in all three major markets.

MARIO & SONIC AT THE OLYMPIC GAMES™ HITS 5 million in Global Sales

Founding Fathers of Video Games, SEGA and Nintendo, Find Winning Formula with First-Ever Pairing of Famous Mascots

TOKYO (MARCH 5, 2008) – SEGA® Corporation today announced that its history-making video game title, Mario & Sonic at the Olympic Games™, has sold five million copies worldwide in just over three months. Developed by SEGA for the Wii™ video game system and the Nintendo DS™ system, with creative input and executive milestone approvals by Nintendo’s developers, the title brought together for the first time the two most beloved icons in the entertainment industry. In the spirit of the Olympic Games, the legendary mascots also brought friends from their storied franchises along, including Luigi™, Knuckles™, Yoshi® and Tails™, to compete in a variety of Olympic events.

"With adored icons and fun game play, Mario & Sonic at the Olympic Games has shot to the top of the sales charts and is clearly resonating with the growing audience of casual gamers that want an engaging and accessible gaming experience," said Simon Jeffery, President and COO, SEGA of America.

Published by SEGA across Europe and North America, and by Nintendo in Japan, Mario & Sonic at the Olympic Games made its worldwide debut on November 6, 2007, when the Wii version hit store shelves in the United States. According to the NPD Group, which tracks sales data in the United States, the game was one of the top-ten best-sellers in the United States – across all platforms – in the critical holiday sales month of December.

When Mario & Sonic at the Olympic Games launched in Europe just days later, it was an immediate hit, rising rapidly to the top of sales charts. Mario & Sonic became the best-ever performing Wii game over the seven-day period that ended on December 11, 2007. In January, Mario & Sonic was the best-selling video game in England across all formats.

"The market for entertaining games that everyone can enjoy is growing faster than any other segment in the industry, thanks in part to the explosive popularity of Wii and Nintendo DS," continued Jeffery. "A key element of our growth strategy at SEGA is to develop and publish games that appeal to this expanding market."

Mario & Sonic at the Olympic Games is licensed through a worldwide partnership with International Sports Multimedia (ISM), the exclusive Interactive Entertainment Software licensee of the International Olympic Committee (IOC).

Talkback

Wow. I mean, geez. I mean, WOW. I mean, GEEZ.

I remember sniggering at Sega when they predicted 4 million for both versions combined... but now they've even exceeded that number!

And this title is likely to continue selling, since casual titles have legs and the Olympics haven't even hit yet!

NinGurl69 *hugglesMarch 05, 2008

real gaming is dead.

NWR_pap64Pedro Hernandez, Contributing WriterMarch 05, 2008

I'm honestly very happy for them. While I thought the cross-over hype would help it sell some copies I never expected it to become a smash hit. In fact, the game looked like it was going to flop because the game debuted so poorly in both Japan and the US.

The game is rock solid and again, its great to hear its doing great.

NinGurl69 *hugglesMarch 05, 2008

Europe is saving our industry.

Nintendo rewards Europe by never announcing a Brawl release date?

that Baby guyMarch 05, 2008

Decent games on this gen's Nintendo consoles have legs when it comes to sales.

UncleBobRichard Cook, Guest ContributorMarch 05, 2008

Dear SEGA:
I never doubted it for a moment.

Now, will you send me a free copy?  I don't want to spend money on it...

Ian SaneMarch 05, 2008

Deep down SSB Brawl is still the "real" Mario-Sonic crossover. ;)

Hell while 5 mil is no small number Brawl probably has a chance of beating it.

It is interesting though that well over ten years after Sonic and Mario were the most important franchises in gaming the crossover still has enough "dream match" appeal to be a big hit.  Hell most kids playing this game weren't even born yet when the 16-bit system wars were on.  What an odd thing to think about - knowning Sonic only from his 3D games.  That's like knowing Paul McCartney purely as a member of Wings.

Makes you wonder how well something like this would have sold back in 1995.

NinGurl69 *hugglesMarch 05, 2008

The world would've imploded.

Shift KeyMarch 05, 2008

Quote from: Ian

Hell while 5 mil is no small number Brawl probably has a chance of beating it.

Sega can actually release their games worldwide in a timely manner.

Quote from: Shifty

Quote from: Ian

Hell while 5 mil is no small number Brawl probably has a chance of beating it.

Sega can actually release their games worldwide in a timely manner.

Shocking, but true!

Mario323March 08, 2008

Uh yeah, Brawl is gonna EASILY beat 5 million.

Quote from: Mario323

Uh yeah, Brawl is gonna EASILY beat 5 million.

Yeah, but still, you gotta wonder if this Mario & Sonic @ the Olympic Games is going to be Sega's biggest seller for...like... the past 15 years?

Shift KeyMarch 08, 2008

Quote from: Mario323

Uh yeah, Brawl is gonna EASILY beat 5 million.

Saving this quote for posterity. Thanks, random internet goon.

Melee sold over 6 million and that was on the GameCube. I don't think there's much chance of Brawl selling less than 5 million.

Shift KeyMarch 08, 2008

Quote from: Chewbacca

Melee sold over 6 million and that was on the GameCube. I don't think there's much chance of Brawl selling less than 5 million.

I'm skeptical about the Wii userbase getting behind Brawl. It started out as a fighting game and, despite the efforts to make it more accessible, remains a fighting game.

Sure, every hardcore gamer and his dog are talking about it, but I see Mario Kart selling better than Brawl. I just don't think it's going to sell well with the casual gamers.



All the die-hard Nintendo fans will buy it, like they did last time. I see the Wii, over the course of its life, attracting a lot more core gamers outside the Nintendo die-hards than the Cube did, and almost all of them will buy. I also see a decent amount of sales from the casual market, mostly with the section of them that used to be what we would now consider core gamers, got out of it, and bought a Wii. I think there's a good chance that Mario Kart will outsell Brawl, but I don't think that and Brawl outselling Melee are mutually exclusive.

GoldenPhoenixMarch 08, 2008

Quote from: Shifty

Quote from: Chewbacca

Melee sold over 6 million and that was on the GameCube. I don't think there's much chance of Brawl selling less than 5 million.

I'm skeptical about the Wii userbase getting behind Brawl. It started out as a fighting game and, despite the efforts to make it more accessible, remains a fighting game.

Sure, every hardcore gamer and his dog are talking about it, but I see Mario Kart selling better than Brawl. I just don't think it's going to sell well with the casual gamers.

Yeah the Japanese userbase has rejected it, I mean only 1.2 million units? Give me a break!

Yeah, the Japanese sales so far mean it's a quarter of the way to 5 million in the first month.

Luigi DudeMarch 08, 2008

Quote from: Shifty

I'm skeptical about the Wii userbase getting behind Brawl. It started out as a fighting game and, despite the efforts to make it more accessible, remains a fighting game.

Sure, every hardcore gamer and his dog are talking about it, but I see Mario Kart selling better than Brawl. I just don't think it's going to sell well with the casual gamers.

I hope your joking, I seriously hope your joking.  The Smash Bros serious is popular because it's the only fighting series casuals can get into.  The reason fighters like Street Fighter died out is because with each new installment the companies focused only on the hardcore fans and as a result the average arcade goer had no idea how to play the games anymore because of how complicated they became and got killed by the hardcore.

With Smash Bros, Nintendo created a fighter that did what Street Fighter 2 originally did, made fighting games accessible to the masses again.  But unlike Street Fighter, the Smash Bros series has remained playable for the average person, while still having enough depth for hardcore fans to enjoy.

So I'll give you something else to quote.  Not only am I confident that Brawl will sell over 5 million worldwide, I say it'll sell over 5 million copies worldwide by this time next year.  And I'm so confident, I request I be banned if it's not.  Hear that staff, if Brawl hasn't sold 5 million copies worldwide by March 8th, 2009, ban me.  ;D

Luigi dude... Mario & Sonic sold 5 million worldwide in just THREE MONTHS of release. You're giving Smash Brothers Brawl more than one year to do the same thing?

Shift KeyMarch 08, 2008

Quote from: GoldenPhoenix

Yeah the Japanese userbase has rejected it, I mean only 1.2 million units? Give me a break!

Right now its behind Wii Fit in terms of total sales in Japan, and they're both selling about the same rate right now. Are you sure the casuals are playing it?

Quote from: Luigi

I hope your joking, I seriously hope your joking.  The Smash Bros serious is popular because it's the only fighting series casuals can get into.  The reason fighters like Street Fighter died out is because with each new installment the companies focused only on the hardcore fans and as a result the average arcade goer had no idea how to play the games anymore because of how complicated they became and got killed by the hardcore.

Lets not turn this into an argument about fighting games, because I don't really care about the past. Street Fighter 2 was the best arcade fighting game of all time. Anyone who disagrees can take it to another thread for me to troll.

Quote from: Luigi

Not only am I confident that Brawl will sell over 5 million worldwide, I say it'll sell over 5 million copies worldwide by this time next year. 

Somebody didn't read the original article. Why not show some chutzpah and say how it'll go over three months? There's a good chance Brawl won't be available worldwide in the three months since it was released in Japan. Still so sure?

Does this mean that Sega Localization > Nintendo localization?

Faster doesn't mean better.

Shift KeyMarch 08, 2008

Quote from: Chewbacca

Faster doesn't mean better.

When it comes to sales momentum, it does.

Maybe Sega's localization is better than Nintendo's European localization, but I wouldn't trade the Treehouse for anybody. And this isn't about sales momentum, something Brawl doesn't need as it'll be selling consistently until the end of the Wii's lifespan.

Shift KeyMarch 08, 2008

Quote from: Chewbacca

And this isn't about sales momentum, something Brawl doesn't need as it'll be selling consistently until the end of the Wii's lifespan.

It is about sales momentum. Sega is able to do a better job than Nintendo on a worldwide scale and everyone goes "oh, but Brawl guh fuh buh wuh".

I guess only time will tell, but already Brawl is slowing down in Japan.

Luigi DudeMarch 09, 2008

Quote from: Shifty

Quote from: Luigi

Not only am I confident that Brawl will sell over 5 million worldwide, I say it'll sell over 5 million copies worldwide by this time next year. 

Somebody didn't read the original article. Why not show some chutzpah and say how it'll go over three months? There's a good chance Brawl won't be available worldwide in the three months since it was released in Japan. Still so sure?

I was just responding to how you said you didn't think Brawl could sell 5 million.  When Melee was the Gamecubes highest seller with over 6.5 million copies, Brawl is guarantied to do even better since it's on a system thats way more popular then the Gamecube ever was.

That's the reason most of Nintendo's series are selling better on the Wii then the Gamecube.  The Wii version of Twiight Princess has already outsold Wind Wakers lifetime total in only a year.  Mario Party 8 is the best selling Mario Party.  Super Paper Mario is already the best selling Paper Mario game and Wario Ware: Smooth Moves is the best selling Wario Ware game.  And then there's the big one, Mario Galaxy has already OUTSOLD Mario Sunshines lifetime total by selling close to 6 million copies in only 4 MONTHS. 

Considering Brawl aims to the same audience of Nintendo fans who bought all the above games and to many other parts of the Nintendo fanbase as well, to think Brawl wont hit 5 million copies, something that Mario Galaxy was easily able to do, makes no sense.

And lets not forget that Sonic is ALSO in Brawl, which will give the game huge sales in Europe when it's finally release.  Even if it takes Nintendo until November to do it, Sonic will insure that Brawl is a big hit over there.

IceColdMarch 09, 2008

Quote from: Shifty

Quote from: Chewbacca

Melee sold over 6 million and that was on the GameCube. I don't think there's much chance of Brawl selling less than 5 million.

I'm skeptical about the Wii userbase getting behind Brawl. It started out as a fighting game and, despite the efforts to make it more accessible, remains a fighting game.

Sure, every hardcore gamer and his dog are talking about it, but I see Mario Kart selling better than Brawl. I just don't think it's going to sell well with the casual gamers.

It'll easily sell 5 million. Hell, Mario Galaxy is already at 6 million.

EDIT: Luigi Dude beat me to it.

I'd actually be willing to bet that Brawl will eventually outsell Halo 3. Halo has always been extremely front-loaded in terms of sales - the opening month or two are incredible, but then the sales screech to a halt.

Brawl, on the other hand, will keep selling for years just like Melee did. And with the Wii userbase constantly increasing, it's pretty safe to say that it will surpass Halo's 7.5 million or whatever it is.

NinGurl69 *hugglesMarch 09, 2008

Where on the planet are you getting these sales numbers

and the rest of the world should be reminded the Wii's userbase is dominated by casuals, so it's no wonder sales for traditional games like Mario Galaxy came to halt in Japan.  Brawl got lucky cuz it's fanbase is stronger than hardcore 3D Mario.  But soon you'll see it's legs are tall but will trip and fall.

And Melee was big seller because it was CHEAP.  Cheap enough that people picked it up with their new, cheap, 3rd place console.  But also packed enough content that it caused people not to go out and buy any other games, a phenomenon which hurt 3rd-parties to no end.

Infernal MonkeyMarch 09, 2008

You're all forgetting that Nintendo has no plans at all to release Brawl in PAL regions. So it'll have a hard time beating Melee's sales.

KDR_11kMarch 09, 2008

Quote from: Professional

And Melee was big seller because it was CHEAP.

For values of CHEAP approaching 55€...

NinGurl69 *hugglesMarch 09, 2008

*Player's CHEAP line-up in Amerika for $30

Got a news tip? Send it in!
Advertisement

Press Releases

Support us Feb 13

on Patreon Feb 13

patreon Feb 13

dot Feb 13

com Feb 13

slash Feb 13

nwr Feb 13

More Press Releases

Advertisement