Wait, it's not what you think!
Ben 10 Skins A Blast Down Under
November 2007, London, United Kingdom - Wrapstar has teamed up with D3P to produce Ben 10 skins for a promotional campaign in Australia.
The Ben 10 skins were used as a promotional giveaway with copies of the new Nintendo DS Ben 10 game in an exclusive deal with Australian retail giant Toys ‘R’ Us.
The campaign has been so popular that over 600 units were sold in the game’s first week of release, more than any other format or retailer down under.
Wrapstar has much previous success with producing promotional skins. Past pre-order campaigns have included skins for EA’s My Sims title as well as Atari’s Arthur and The Invisibles and Tamagotchi.
Wrapstar skins are a distinctive way to customise, refresh and protect gaming machines and iPods. Made of unique high-quality cast vinyl, the skins are designed to maintain a vibrant, glossy finish and to resist general wear and tear. Wrapstar’s top-secret special adhesive also ensures that no sticky goo is left behind on your device upon removal of the skin.
The range now includes many new and existing designs as well as promotional skins and licensed designs, such as Wrapstar’s Rugby Football Union (RFU) skins.
Wrapstar Managing Director Max Haddow says, “Wrapstar’s Promotional skins allow publishers and developers to brand gaming machines with their titles. These act as a constant reminder to the user as well as having the added benefit of continual advertisement of their brands to a wider audience. The benefits of using our skins as an added value, pre-order campaign or bundle deal has seen huge uplifts in sales of the software, particularly with Ben 10".
The full range of designs can be viewed on the website at www.wrapstar-skins.com
