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Majesco Jumps on Brain Training Bandwagon

by Evan Burchfield - September 21, 2006, 11:26 pm EDT
Total comments: 12 Source: http://www.majescoentertainment.com

Two new DS games coming in November.



Dr. Makoto Shichida's 'Right Brain Development Theory' Foundation for 'Brain Boost: Beta Wave' and 'Brain Boost: Gamma Wave'

Edison, N.J., September 21st, 2006 - Want to improve your basic thinking

skills and cognitive reaction time? Then Majesco Entertainment Company

(NASDAQ: COOL), an innovative provider of digital entertainment products

and content, may have the two perfect games for you: Brain Boost: Beta

Wave and Brain Boost: Gamma Wave. Both Brain Boost games are being

developed under the consultation of renowned researcher and author, Dr.

Makoto Shichida, creator of the Right Brain Development Theory.

"Each Brain Boost game offers a completely different set of fun, yet

challenging, brain training problems that are designed to enhance your

mental acuity," said Ken Gold, vice president of Marketing, Majesco

Entertainment. "We believe a growing number of consumers are looking

for more diversified game play experiences and the Brain Boost games

will help attract a new audience to the category."

Both games focus on improving memory, concentration and judgment through

progressively difficult brain training games where speed and accuracy

count. Brain Boost: Beta Wave focuses on stimulating parts of the right

brain that are often associated with active concentration and busy

thinking. Brain Boost: Beta Wave includes Find a Match, Shape

Recognition, Addition, Remember Sequence and Moving Dots training games.

The brain's gamma waves appear to be involved in higher mental activity,

including perception and problem solving. As such, Brain Boost: Gamma

Wave includes training games for remembering Circumstances, Faces,

Images, Numbers and Colors.

Developed by Interchannel-Holon Inc, both Brain Boost: Beta Wave and

Brain Boost: Gamma Wave are scheduled to ship in November for a

suggested retail price of $19.99.

About Dr. Makoto Shichida & Right Brain Development Theory

Chairman of the Shichida Educational Institute, Dr. Makoto Shichida has

been extensively researching development of the right brain for years.

His findings have been acknowledged worldwide and his theory is put into

practice at over 400 schools throughout Japan. The right brain

generally dominates the recognition of images/shapes/spatial patterns,

illustrations, music, intuition and emotions. In essence, Shichida's

Right Brain Development Theory revolves around the practice of daily

repeated drills of viewing shapes and colors, absorbing large amounts of

information quickly and being able to then accurately reproduce those

images visually. The repeated stimulation activates the right brain and

heightens its potential.


IceColdSeptember 21, 2006

At least it's not on the PSP, like the SEGA Nintendogs rip-off.. Or was that Brain Training too?

SvevanEvan Burchfield, Staff AlumnusSeptember 21, 2006

I didn't read what you said, but I AM listening to the Decemberists right now.

urge to buy Majesco games... inexplicably rising...

~Carmine M. Red

UncleBobRichard Cook, Guest ContributorSeptember 22, 2006

Nintendo really hit something with these Brain Games. I've seen some of those $10 computer compilations at Wal*Mart now and there's some Brain Game on Verizon Cell phones that you can get.

Everyone's being more like Sony...

KDR_11kSeptember 22, 2006

Kairon: If you want to buy a Majesco game grab Psychonauts instead.

But on PC though? Off of Steam? ... eh ... I would've got it if it was a GC release but ...

~Carmine M. Red

KDR_11kSeptember 22, 2006

PC (Steam or boxed), PS2, XBox, pick your poison.

I don't like any of those choices...

I don't own a PS2 or XBox, and I feel very icky about the thought of console games on PCs... this is the same reason I'm not picking up Beyond Good & Evil since I can only find it on PC...

I guess I'll have to fill my ever-shrinking free time with some other diversion then.

~Carmine M. Red

KDR_11kSeptember 22, 2006

Then punch yourself until you stop feeling "icky". There's nothing wrong with playing these games on a PC. If you really need it you can grab a gamepad but for BG&E it was unnecessary (can't speak for Pysychonauts since I played that on the PS2).


~Carmine M. Red

IceColdSeptember 22, 2006


About Dr. Makoto Shichida & Right Brain Development Theory
Bastards. They even copied Dr. Kawasima & Takashi Tohoku University Future Technology Collaborative Research Centre when he thickly forges the professor supervision.

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