I think these commercials are pretty cool. At first they confuse you, but then your intrigued. Other than some of the "who are you" commercials, these are the best nintendo has come out with in a long time.

Both are perfect...I'm glad Ninty has decided to go the "WTF is going on?" route that the GBA commercials took...

Personally, I think some of the Japanese commericals are quite a bit better than the ones we have stateside.

I'd almost think it'd be neat for NoA to just run a few of the Japanese commericals (complete with the Japanese language) just to really catch people's attention...

I do think more gameplay footage would be better, but I hope this new attempted "cool" angle works for Nintendo. When will be able to know anyway? Do any of you know people who have said anything about these commercials?

Advertising doesn't always have to show the product being advertised to be effective.

Oh she's a girl I didn't get the Mario Tennis commercial at all, but it looks fun

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Originally posted by: MJRx9000
Oh she's a girl I didn't get the Mario Tennis commercial at all, but it looks fun

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The Metroid ad is not bad. It's a fun commercial to watch and the shots they do show are pretty good.

But it's not perfect or even that decent. It's the same commercial Nintendo's been showing all throughout the Cube life. What's the game about? Why should I buy it? Neither of those questions are answered with the ad. It's fun to watch but it's not going to create a buzz about the game just like the first Metroid Prime's ad (which was a similar style) didn't.

Why is Nintendo still using this "Who are you?" stuff? "Who are you?" doesn't work. Where are the really high sales and strong brand name that has been created by it? No one cares about Nintendo's franchise characters anymore. Since these ads require the viewer to be familiar with the characters they have no selling power. People don't know Nintendo. They know Playstation. Nintendo's ads need to inform viewers not remind them of something they are supposed to already know but in this case don't.

In terms of commercial success the Cube is performing well below Nintendo's initial goals. So it makes no sense to stay with the same marketing formula. Low sales of a high quality product means the marketing sucks so CHANGE IT. I don't know what the solution is but doing the same thing as they've always done is without a doubt not it.

"What's the game about? Why should I buy it? Neither of those questions are answered with the ad."

Once again you only compare what YOU are thinking when watching the commercial, not the average consumer...

Did anyone see the "Coming Attractions" advert (one with Kantos, Goldeneye and Metroid)? Love to see that one on TV, great choice of music too (love Rob Zombie, even if his movies might suck...). The other two Metroid Prime 2 commercails were eh, but that one was just perfect, one of the best video game adverts out there.

"Once again you only compare what YOU are thinking when watching the commercial, not the average consumer..."

No I'm doing the exact opposite. What I'm thinking when watching the commercial is "wow that's pretty cool". But I already know what the game is about and that it will be worth owning. What I'm trying to do is think like the average consumer who doesn't know anything beforehand.

But the average consumer doesn't care about that, they care about what looks cool...This kind of advertising is aimed at that user base...

I agree with Bill. Back in the 64 era a company called Monaco handled the advertising and distribution here in New Zealand. They had adds with lots of gameplay footage, but they never worked out very well. Sony on the other hand, had advertisements featuring a man with the head of a duck. The adds had nothing to do with the Playstation, but they were effective. New Zealand must be one of the least gaming-literate markets out there; pretty much everyone could be labelled an "average consumer", but people bought the PS advertisments (and the PS itself) anyway. Monaco lost a lot of money on the 64 generation, and now we have no advertising and meager distribution.

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Originally posted by: Ian Sane

But it's not perfect or even that decent. It's the same commercial Nintendo's been showing all throughout the Cube life. What's the game about? Why should I buy it? Neither of those questions are answered with the ad. It's fun to watch but it's not going to create a buzz about the game just like the first Metroid Prime's ad (which was a similar style) didn't.

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Why is Nintendo still using this "Who are you?" stuff? "Who are you?" doesn't work. Where are the really high sales and strong brand name that has been created by it? No one cares about Nintendo's franchise characters anymore. Since these ads require the viewer to be familiar with the characters they have no selling power. People don't know Nintendo. They know Playstation. Nintendo's ads need to inform viewers not remind them of something they are supposed to already know but in this case don't.

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I thought marketing was meant to appeal to those who DON'T intend to buy your product at the moment? I mean, they could have thrown Wind Waker out there without marketing and I'd bet it'd have sold almost the same. Those who already know about the game probably have decided already on whether to buy it, to them the commercial doesn't provide any value.

I'm glad I don't watch a lot of TV. Less exposure to a horrible multitude of ads.