Sega's Multi-Million dollar Marketing Blitz
by Billy Berghammer - 2:34 pm EDT
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Sega spends mad bucks to promote Sega Sports titles.
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SEGA ANNOUNCES EXPANSIVE MULTIMILLION DOLLAR FALL MARKETING CAMPAIGN FOR
SEGA SPORTS GAMES
Reinforcing its Commitment to SEGA Sports, Company Increases Spend by 75
Percent
NEW YORK - SEGA Sports Summit - (September 5, 2002) - SEGA(R) of America,
Inc. today reinforced its commitment to the SEGA Sports(TM) brand by
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