I'm not sure what this is about, but it's making fun of Lindy so I'll allow it.
NintendoLife has it's own section on the eShop with their recommendations on what games to download. Nintendo clearly doesn't value the opinion of former Nintendo fan Jon Lindemann.
Jon Lindemann recommends: Joke #1
Nintendo: Could you recommend some games for the 3DS eShop.
Lindy: Sure. Bioshock, Assassin's Creed, Call of Duty, Little King's Story, Persona 4--
Nintendo: None of those games are on 3DS.
Lindy: Exactly.
Nintendo: ...
Jon Lindemann recommends: Joke #2
Nintendo: What would you recommend for 3DS owners?
Lindy: That they trade it in and graduate to a serious gaming portable like the Playstation Vita.
Nintendo: ...
Jon Lindemann recommends: Joke #3
Nintendo: Could you recommend some games for our online store?
Lindy: Nintendo has an online store? I didn't know that.
Nintendo: Neither do we.