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Nintendo Gaming / RE: Steven Kent "Pulls an IGN"
« on: January 11, 2005, 03:06:55 AM »
They need to give thier subsideries in America and Europe a free hand with a cheque.
Replace America with Australia. I still think Nintendo Europe and Australia are the left hand that doesn't know what the right hand [Nintendo America/Japan] is doing. They are out of touch, and the quality of marketing used doesn't generally attract attention. Subtle Japanese humour doesn't work effectively on British Television.
While Microsoft put simple, yet effective ads on the sides of buses for Halo 2, and there was huge billboards for GTA: San Andreas, that was designed to gather mass attention - nintendo uses methods that are quirky but don't have sticking power. The Donkey Konga advert is a good example.
The public, in my opinion, has since moved away from being told what to buy but how to attract their attention and indirectly told to do so. Nintendo have stuck to the previous formula, which resulting, is out of date.
One of my favourite artists sang (Nina Jayne - No Ordinary Pain): There's always someone worse off than yourself.
Nintendo shouldn't even contemplate fixing Japan and America when there are weaker links in the chain that need dealing with first.
Replace America with Australia. I still think Nintendo Europe and Australia are the left hand that doesn't know what the right hand [Nintendo America/Japan] is doing. They are out of touch, and the quality of marketing used doesn't generally attract attention. Subtle Japanese humour doesn't work effectively on British Television.
While Microsoft put simple, yet effective ads on the sides of buses for Halo 2, and there was huge billboards for GTA: San Andreas, that was designed to gather mass attention - nintendo uses methods that are quirky but don't have sticking power. The Donkey Konga advert is a good example.
The public, in my opinion, has since moved away from being told what to buy but how to attract their attention and indirectly told to do so. Nintendo have stuck to the previous formula, which resulting, is out of date.
One of my favourite artists sang (Nina Jayne - No Ordinary Pain): There's always someone worse off than yourself.
Nintendo shouldn't even contemplate fixing Japan and America when there are weaker links in the chain that need dealing with first.
