My experience back then was rather poor – I only got to play one game in those two weeks because the total turnaround time was ten days. That means that it took ten days total from the time I mailed a game back to the time I got my next one. In a way, the long wait was forgivable back then. GameFly had only a single distribution center, way out in California, and I was living in semi-rural Alabama. I concluded that it was a cool service if you lived out West but wasn't worthwhile for me.
Since then, I have moved a thousand miles westward, and GameFly has added three new distribution centers around the country. I live roughly equidistant from the ones in California and Texas, so I figured it was time to give the company another shot at my business. Unfortunately, the service hasn't improved much in the past five years. Last Monday, I returned my first game, Gears of War, and began eagerly awaiting the next one on my queue, Indigo Prophecy. I got notice of the exchange on Friday and received the new game today, Monday. So the turnaround time has improved from ten days to only seven. This is still totally inadequate considering that I'm paying by the month.
For comparison, let's examine my service from Netflix last week. I mailed in a movie on Monday, the same day that I returned Gears of War. I became slightly alarmed on Tuesday when Netflix didn't send me a notification that they'd received the disc. By Wednesday, their website acknowledged widespread shipping problems due to a massive computer error. By Friday, they fixed the problem and shipped out my delayed disc, which I received on Saturday. Netflix was so embarrassed by last week's delays that they are issuing a 15% credit on my next bill. In summary, Netflix had a corporate disaster and still replaced my disc two days faster than GameFly's regular service could.
Is this a fair comparison? Yes, absolutely. GameFly is a blatant imitation of Netflix, sharing exactly the same business model and even similar websites. The main difference is that Netflix has eighteen distribution centers, compared to GameFly's four. I recognize that Netflix is an older, more established, and more successful company, but in my opinion, GameFly lacks the minimal infrastructure necessary to provide efficient service to anyone living outside Los Angeles, Tampa, Pittsburgh, or Austin. In fact, former staff member Karl Castaneda told me that he couldn't get timely GameFly service even when he lived in Tampa, so I don't think you can put much blame on the U.S. Postal Service.
The only way I can see to get consistent value out of GameFly is to use their two-game plan and stagger them so that you always have one game at home and one in the mail. But then you're really paying the two-game rate to have one game at a time, aren't you? A more reasonable plan from the consumer's point of view would be a plan that charges you per game rental instead of a monthly fee. It won't let you get the games any faster, but at least you wouldn't be paying for rental time when games are in the mail or churning through the warehouses. Or best of all, GameFly could spend a lot more capital for additional distribution centers and improve overall efficiency of the process, so their customers can receive the service they expected in the first place. As things stand now, I can't justify paying $15.95 next month to rent a couple of games at the most. Even my local video stores have better prices than that.
Evan, I got that number from Netflix's own website. Where did you find a list of 55?
As for Netflix not carrying all those niche directors and films, keep in mind that some of that material isn't available on DVD at all, and in other cases, there is no Region-1 version available. My taste in film isn't as exotic as yours, but it is quite diverse and at times relatively obscure; I've almost never found a desired selection to be unavailable at Netflix, although the availability is occasionally limited.
I don't the buy the throttled claims. I have the three-at-a-time plan and usually end up sending all three back the same day I get them, or the very next day. I regularly go through six discs every week, and have for the two years that I've been a paying member, yet haven't seen any indication that I am actively being throttled.
Throttling exists. Netflix just lost a lawsuit about it. Perhaps it hasn't happened to you for the same reason it hasn't happened to Jonny - (relatively) obscure titles? Also, the people who get throttled usually are on a plan higher than three-at-a-time. We're talking EXCESSIVE movie watching.
side rant: the word "independent" is a total misnomer. Almost all of the films labeled "independent" are financed or purchased for distribution by a giant studio like 20th Century Fox or Dreamworks or Warners, but they hide the film under their "independent" branch. Nevermind that some of these companies (Fox, Time Warner, Disney) are the biggest conglomerates in THE WORLD. So if we're talking Little Miss Sunshine or Juno here, don't talk to me about "independent." If your movie has Greg Fucking Kinnear in it, it's not an independent film.
uh....let me know how you like Caligula....
Evan, I got that number from Netflix's own website. Where did you find a list of 55?
Fun story (http://blog.wired.com/business/2008/08/blockbuster-ceo.html) on how much Blockbuster just doesn't get movies.
Last Monday, I returned my first game, Gears of War, and began eagerly awaiting the next one on my queue, Indigo Prophecy. I got notice of the exchange on Friday and received the new game today, Monday. So the turnaround time has improved from ten days to only seven. This is still totally inadequate considering that I'm paying by the month.
http://www.netflix.com/FAQ?p_faqid=145
Q:
Where are Netflix's distribution centers located?
A:
Here are some of the metropolitan areas where we have distribution centers:
* Atlanta
* Boston
* Dallas
* Denver
* Detroit
* Fort Lauderdale
* Houston
* Los Angeles
* Minneapolis
* New York
* Newark
* Phoenix
* Philadelphia
* Portland
* San Jose
* Stamford
* Seattle
* Washington, DC
I guess it just says "some", so they do have more than the ones listed here. This is the list that I counted for my blog post.