Community Forums => General Chat => Topic started by: tendoboy1984 on April 26, 2012, 04:00:43 PM
Title: What do you think of this quote...
Post by: tendoboy1984 on April 26, 2012, 04:00:43 PM
Quote
Some people say, "Give the customers what they want." But that's not my approach. Our job is to figure out what they're going to want before they do. I think Henry Ford once said, "If I'd asked customers what they wanted, they would have told me, 'A faster horse!'" People don't know what they want until you show it to them. That's why I never rely on market research. Our task is to read things that are not yet on the page.
Steve Jobs said this once, and I pulled this quote from his biography. What do you think, would you agree or disagree with his statement?
Title: Re: What do you think of this quote...
Post by: Dasmos on April 26, 2012, 04:41:52 PM
Can we have a limit to how many threads can be created per day/week, or maybe just limit how many newer[\i] members can create?
Title: Re: What do you think of this quote...
Post by: lolmonade on April 26, 2012, 05:13:08 PM
Tendoboy World Report.
Title: Re: What do you think of this quote...
Post by: BranDonk Kong on April 26, 2012, 06:49:24 PM
I think the quote is largely bullshit to be honest. Customers wanted MMS on their phones, but it took Apple two years to give it to them. It's a nice quote I guess, but I don't believe it to be his actual way of thinking.
Title: Re: What do you think of this quote...
Post by: NWR_insanolord on April 26, 2012, 06:52:42 PM
I think his point was that nobody was asking for the iPad. People didn't know they wanted them until Apple showed them off. Your example doesn't actually go against what he said, because that's an example of something people already knew they wanted.
Title: Re: What do you think of this quote...
Post by: Ian Sane on April 26, 2012, 07:50:45 PM
This applies to videogame sequels quite well. Ask anyone what they want in a new Mario game and 90% of them will say "Yoshi", "Koopa kids", "SMB 2 mechanics" or whatever rehashed idea they'll think of from a previous game. Sometimes they literally ask for EXACTLY the same thing as before. What a good developer does is not give them Yoshi but give them what Yoshi was in SMW - a brand new idea that no one asked for but everyone immediately loved.
A car essentially is a faster horse. You just have to think outside the box a little to determine how to truly meet that request.
Title: Re: What do you think of this quote...
Post by: nickmitch on April 26, 2012, 08:56:35 PM
Just giving people what they want doesn't allow room for innovation, only improvement. However, what I think Brandogg was touching on is that you can't flat out ignore customer needs/wants either.
Title: Re: What do you think of this quote...
Post by: ShyGuy on April 26, 2012, 09:44:56 PM
