Users can get a free pack of cards as part of a promotion for the upcoming title.
http://www.nintendoworldreport.com/news/29526
Club Nintendo members can now participate in a promotion to recieve a free pack of AR Idol Cards from Kid Icarus: Uprising for the Nintendo 3DS.
The limited-time promotion (which will be running while supplies last) contains three cards: Great Reaper, Drill Arm, and Palutena (Rare). The cards can be used in AR battles or for display using the 3DS camera.
According to Club Nintendo, the cards will begin shipping within 6-8 weeks, following the launch of Kid Icarus on March 23.
Does it make the card RARE, if you're giving it out free to a lot of people?Maybe that's the only way in the world to get it.