Post by: Karl Castaneda #2 on May 03, 2006, 03:37:00 PM
MGM and EON Grant Activision Rights to James Bond Video Game License
SANTA MONICA, Calif., May 3 /PRNewswire-FirstCall/ -- MGM Interactive and EON Productions Ltd. have awarded Activision Inc. (NASDAQ:ATVI) the rights to develop and publish interactive entertainment games based on the James Bond license through 2014.
This marriage of best-in-class intellectual property and next-generation gaming expertise continues the Bond franchise's long legacy of providing thrills to audiences around the globe. Since the initial release of Dr. No in 1962, James Bond films have grossed more than $3.6 billion theatrically worldwide and approximately 30 million units of video games based on the world of James Bond have been sold to date. James Bond continues to delight audiences worldwide with a quintessential blend of action, glamour and sophisticated style synonymous with top secret agent 007.
"James Bond is the ultimate action movie franchise, and we look forward to establishing a long-term relationship with MGM and EON," said Mike Griffith, president and CEO of Activision Publishing Inc. "The James Bond franchise creates tremendous global expansion opportunities for Activision as it is one of the few video game licenses that appeals equally to domestic and international consumers. James Bond storylines are rich with style, drama and action, all of which lend themselves perfectly to developing extraordinary games that capture the thrill of being the most celebrated secret agent in the world."
Under the terms of the agreement, Activision will obtain the worldwide rights to create video games for all current and next-generation consoles, PC and hand-held platforms. The license will grant Activision the right to develop and publish games based on all of the James Bond movies, as well as non-movie based games.
"MGM Interactive continues to work with best in class publishing and development teams, to ensure we deliver both memorable and fully immersive interactive gaming experiences for both core and mass-market gamers," said Travis Rutherford, MGM's executive vice president, Consumer Products and Location-Based Entertainment. "Activision's proven expertise in developing cutting edge games, their core competency in managing large movie franchises combined with the global appeal of the James Bond property, will create a new benchmark for the next-generation gaming experience. We are excited to be partnered with Activision and look forward to a long and mutually successful partnership."
"Activision's track record of developing engaging and sophisticated games across all platforms makes it the ideal partner to introduce the Bond videogame experience to a new generation of game players, as well as to provide new thrills and excitement for the legions of people who are already fans of the Bond films and games," said David Pope, CEO of EON Productions Limited, maker of the James Bond films.
Post by: miedo on May 03, 2006, 03:45:37 PM
Post by: darknight06 on May 03, 2006, 03:48:37 PM
Post by: capamerica on May 03, 2006, 03:49:02 PM
Post by: BiLdItUp1 on May 03, 2006, 03:55:09 PM
Post by: ATimson on May 03, 2006, 05:51:38 PM
As long as someone at EON cares as much as Harry Lang at Paramount did, all will be fine.
Post by: NinGurl69 *huggles on May 03, 2006, 06:07:14 PM
Post by: IceCold on May 03, 2006, 07:05:11 PM
Post by: Nephilim on May 03, 2006, 09:00:58 PM
Post by: KDR_11k on May 04, 2006, 05:23:30 AM
Post by: NinGurl69 *huggles on May 04, 2006, 09:38:36 AM
Quote
Originally posted by: KDR_11k
darknight: Well, their "proprietary face scan technology" quit and now they have noone to make new Bonds.
AHAHAHAHHAAHAHAHAHHAHAHAHAH
"No more foreplay."
Post by: ThePerm on May 04, 2006, 03:24:49 PM
what happened to 2010 ea?
