When people talk about mainstream press from E3 I honestly don't think it is as significant as people think. I live in LA where the local press drops by for a bit, interviews people and we see it all on the TV later that night. I used to flip through the news stations seeing what they had to say about E3 and what a waste of time that was. Like I said in another thread the only time the press has really focused on video games is when it's something about violence ruining our children or when Wii Sports, Fit and Kinect were introduced. Before and after they give like a 5th of second devoted to what happened at E3 and then real news.
People talk about Nintendo being in their own bubble, but everyone who thinks an E3 presentation turns the general population towards gaming is only kidding themselves. The only people who care about E3 is us, the core gamer. Even people who call themselves gamers aren't even aware of its existence let alone the casuals.
With all that said Nintendo is going to be there with new games and announcements. Tell me with a straight face you want to sit through sales data, lame jokes, and on stage demos? They slow the entire thing down while 99% of us complain they don't move faster cause we just want to see what's next. If Nintendo has a prerecorded message, detailing everything that's coming with back to back trailers and service announcements lit up on the screen in the Nokia theater with all the sales nonsense done else where why would anyone not like that and assume any of that will ONLY be revealed during a Nintendo Direct?
Seriously use your brains. If this is Nintendo "throwing in the towel" or the start of Nintendo losing the vast amount of mainstream press that comes from E3(LAUGHS!!!) I will unhappily eat crow.