I felt that this model should have launched at this price, so nice to see it finally reach it.
Wait a second, is that $99, WITH Mario Kart 7 included? That's a premier pack-in title, is this the cheapest a Nintendo handheld has ever gotten if you take the pack-in into consideration?
Not by the numbers, no. The Game Boy was $99.99 when it launched, and included Tetris, headphones, and 4 AA batteries. Later on, the Game Boy Basic Set was sold at $49.99.
If you factor inflation into the equation, then it might be, but that's tough to nail down.