Topic: Nintendo of America Hires New Corporate Affairs VP

[Traveller]

Nintendo hires new Corporate VP for Corporate Affairs.

http://www.nintendoworldreport.com/news/25527

Nintendo of America recently announced that public relations veteran Cynthia Gordon, will be the new Vice President of Corporate Affairs. She will take over the position on March 14, and brings twenty years of experience working with consumer brands.

She replaces Denise Kaigler, who left the company in November 2009, after working with Nintendo for only two years. She left to work as Chief Marketing Officer for 38 Studios.

Nintendo of America President, Reggie Fils-Aime had the following to say about their new hire. "Cindy brings a wealth of smart, strategic brand experience to our team, as we prepare to launch our new Nintendo 3DS system on March 27, her expertise will help keep our momentum going strong through the rest of the year."

Cynthia’s previous roles include Digital and Social Media VP at 360 Public Relations. She as also worked for companies such as, Universal Studios, Golin Harris, Dunkin Donuts, Baskin-Robbins, Togo, and Chrysler.