Similar to Japan and Europe, a player can "get credit for purchasing games and filling out surveys," and extra points may be awarded for "buying it sooner rather than later."
In Japan, Club Nintendo has provided players with some truly fantastic prizes, such as exclusive console titles and Nintendo swag, while in Europe the same system has only provided Wii Points for stars and some other virtual goodies. Dunaway was pressed on what the system would provide North Americans to which she informed Wired, "over the first year [America] will see more physical prizes," though in the long run "it's going to be a blend of both."
Players who have been registering My Nintendo codes for years can breath a sigh of relief as they will "be able to take over some of the points [from My Nintendo]," more specifically, "some Wii and DS titles." According to Dunaway, Nintendo wants to give players the opportunity to "start off with some points" in order to begin claiming prizes immediately.
speaking of how popular the game wasn't I felt so bad for Suda 51 when i heard that no one showed up for his toilet paper handing out gig... I so would have loved to have gone, I wish he came to Seattle or L.A. or something...