There’s a new game that everyone is playing; run your favorite company, correct the “mistakes”, and make the company successful. But what does it really mean to run a successful company?

It seems like everyone with an Internet connection seems to know best how Nintendo ought to be running their business. “Nintendo needs to advertise more!” “Nintendo needs to be aggressive!” “Nintendo needs to buy more exclusives!” Ironically, I sit here typing this as one of the same armchair quarterbacks analyzing Nintendo’s business and offering my insights, while decrying you for doing the same. But there’s a difference: I’ve been there. While I’m certainly not an expert, I do have more experience than the average gamer, in both the games industry and business in general. Coming from that position, there are a few things that you need to know before you comment on your favorite Internet forum that Nintendo (or any company, for that matter) is going about things all wrong.