Sega’s Exit from the BizEditorial
- 1:08 P.M.
Emerging from hiding once more, the ever controversial Rick Powers tackles what it means now that Sega's out of the console business.
It’s been a long time coming, but Wednesday, January 31, 2001, Sega announced that they were ceasing production of the Dreamcast console, and were going to focus on making games for other platforms. Many owners of the unit are now furious, but they have only themselves to blame. Sega has a history of ditching a console early when it learns it can’t win the current conflagration in the market.
Sega’s strength has always laid in the arms of its arcade division. Sega’s coin-operated machines are a beauty to behold, innovative and inspiring. Its console business, on the other hand, has resulted in frustration for both consumers and Sega alike. It’s not the first time that it was suggested that Sega get out of the race altogether and focus on games. We’re just all wondering what took so damn long.Read more...